What You Really Get With a Professional Wix Web Designer (And Why It’s Worth It)
- Jamie Morrison
- Jun 17
- 5 min read
Tl;dr: You get a bespoke-built, fully functional, and responsive website that looks slick, converts, and ranks - ensuring your digital presence is launched efficiently and effectively. Need more details? Dive into the article below - or get in touch with Modemkiller for a free web design quote today.
Wix Studio - Responsive (to a Professional Touch) Design
When it comes to building a website, Wix is often top of the list for small businesses and start-ups. It’s affordable, user-friendly, and comes packed with templates that promise quick results. But while Wix makes it easy to get something online, it doesn’t guarantee you’ll get a site that converts.
That’s where a professional Wix web designer comes in.
If you’re weighing up whether to hire a Wix designer or tackle your website yourself, this article is for you. Let's break down what you actually get when you work with a professional web designer - who can grant you access to Wix's next-level design tools in Wix Studio - and how that investment translates into real business value.
We could go on forever about why a professional web designer is the best step forward for delivering a Wix website in 2025, but your time is valuable, so here's an abridged top 5:
1/5. You Get a Strategy that Compliments Design
Design isn’t just about how things look - its the marriage of your brand's visual appeal and an effective communication strategy. It’s about how your site functions for your audience and about the way you communicate your message. A professional Wix web designer will:
Understand your business goals and customer journey (user experience)
Identify what your users are looking for (
Build navigation and calls-to-action that guide visitors toward conversion
In short: you’re not just buying a prettier website, you’re getting a strategic tool that you can use to sell your services, products, and brand.
2/5. You Benefit From Insider Access to Wix Studio Tools
Many small business owners will be familiar with Wix in some fashion, but those experiences and preconceptions might be out-of-date. In August 2023, Wix rolled out a new toolset for designing websites called Wix Studio. Wix Studio is described as the 'Ultimate web creation and development experience' by PR Newswire.
Wix Studio harnesses the proven track record of it's intuitive and user-friendly dashboard experience and combines it with cutting-edge in-browser design tools. These tools have a higher learning curve, and as such, are typically only made available to agencies and freelancers offering complete web design as a service.
Wix Studio caters to the needs of professional designers with advanced features that are absent from the basic editor available to DIY users - highlights include:
Custom responsive breakpoints (for desktop, tablet, mobile)
CSS Grid and flexbox layout control
Enhanced animation and performance tools
Detailed element inspector
A certified designer with access to these features can build faster-loading, more flexible, and scalable websites. Even if you’re unfamiliar with Wix Studio, your customers will notice the difference in quality.
3/5. Your Site Will Actually Be Found (SEO Done Right)
It's important to recognise that dedicated SEO campaigns require the utmost care and attention, given that SEO is a specialism in-and-of-itself. It true, too, that most DIY Wix sites suffer from poor search visibility. This is because SEO isn't universally understood, even by some in the web design sphere.
At Modemkiller, we understand the principles that underpin good SEO, and as such, can deliver it as part of our packages. Our professional Wix web design services include:
Structured content planning
Keyword optimisation and metadata implementation
Google Search Console connection
All of which directly improve your Google rankings, click-through rates, and ultimately your sales pipeline.
This also means that the groundwork is in place for when you're ready to undertake a dedicated SEO campaign, whether that's for targeting specific keywords, targeting a specific area of the sales funnel, improving your backlink profile - or all of the above!
4/5. It Will Load Faster, Look Better, and Be Designed to Last
Overloading your page with visuals can be the quickest way to the slowest website. Knowing the difference between a PNG and an SVG is one thing, but knowing when, where, and how to use them is another. Wix uses a range of passive systems that help boost website performance, but the bottom line is that your site's performance resides with your design choices. Rest assured, because professional Wix web designers know how to:
Optimise media and assets for online
Avoid code bloat in any custom Velo/JavaScript implementations
Use the right widgets and apps for stability
This means your site will be faster, easier to update, and more effective long term. As an added bonus, core Wix apps are designed in-house by the development teams at Wix itself, meaning you'll never be left in the lurch by a deprecated third-party plugin, app, or widget.
5/5. Built-In Scalability
As your business grows, your website needs will evolve. As mentioned previously, Wix caters to a variety of business operations with apps that are designed in-house. These modular apps install into your site with the click of a button, and are designed to help you scale your business vertically.
These vertically scaling apps can offer everything from ecommerce and blogging capabilities, to appointment bookings and subscription plans. Combined with dynamic pages, which allow a professional designer to effectively and efficiently handle database content, Wix sites can confidently scale up and grow with your business.
Professional Wix web designers help you take advantage of:
Future-proofed apps and page structures
Flexible CMS and database implementations
Modular upgrade paths (eCommerce, bookings, subscriptions, etc.)
This saves you from having to start from scratch when you level up or pivot your business.
Don't reinvent the wheel - just add more spokes!
So - Hiring a Wix Web Designer - Is It Worth It?
Let’s be blunt - doing it yourself can feel empowering at first, but when frustration sets in because 'it just doesn't look right', the clicks don’t come and the leads are few and far between, that effort quickly becomes a sunk cost. DIY websites rarely deliver lasting value without some level of professional input. So it it worth it? Yes - because hiring a professional Wix web designer means:
Less time wrestling with design limitations and second-guessing strategy
More time focusing on what actually drives your business forward
A website that performs, converts, and generates a clear return on investment
DIY designers might be accessible - but access doesn't necessarily mean success. In today’s competitive digital space, that difference goes way beyond aesthetics - it can mean hundreds or even thousands of pounds in either gained or lost revenue. The margin for error is thin. A professional designer closes that gap.
Modemkiller Helps - The How and the Why
The How: At Modemkiller, we are designers of high-converting Wix websites that are tailored to your brand, optimised for search, built to last, and prepared to grow with you. We don’t just make you look good — we make your website work harder for your business.
The Why: When we embark on our website project, we do so with the aim of becoming your digital partner in website support - from irregular tweaks to major updates and expansions. Modemkiller is invested in your success, and thus, the inevitable and unstoppable growth of your website. We want to build a successful and lasting professional relationship together.
If you’re ready to go beyond DIY drag-and-drop and invest in a professional web design strategy with designers that help drive real results - get in touch with Modemkiller for a free quote.
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